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Experience The Diamond Revolution

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About Us

Passion

Our team is enthusiastic about beautiful jewelry, and we are always keeping an eye out for the latest trends, best value, and jewelry innovations.

Teamwork

We enjoy collaborating with our clients to create beautiful and exclusive custom designs (in-house!) so that the jewelry you have is jewelry that you love.

Details

We are a group of perfectionists who know the importance of paying attention to the finest details in order to get the best results.

Impact

We are committed to ethically sourced diamonds and materials, and as a local business, take our responsibility to give back to the community seriously.

Love

We are a bunch of romantics. We cherish our clients, and we love that we get to be a part of your life celebrations.

We are a family owned and operated jeweler, with the most talented associates and jewelers on our team. Everyone here is passionate about jewelry, about the significance of jewelry in people’s lives, and about delivering the best care, best quality, and best value to customers around the Valley. Our amazing team of associates and jewelers on-site is warm and helpful, and extremely skilled. This is why our jewelry is noticeably better than anything else you’ll find in the Valley.

With over 200,000 happy customers over 40 years, we must be doing something right!